Arlington, VA — serving VA · DC · MD
Hidden Strata builds the online foundation for home-service companies across the DMV — a website that turns searches into calls, and AI that makes sure no call goes unanswered.
One email starts it — read and answered by the person who builds your system.
Who it's for
What we build
Most agencies sell you everything. We build the two systems a home-service business actually needs.
The website
When a homeowner searches for help, your site has one job: make calling you feel like the obvious choice.
The AI layer
You're on a roof or under a sink most of the day. The AI layer works the phones while you work the job.
How it works
Two sentences about your business is plenty — your trade, your area, what's not working. We reply personally.
A short call, then a fixed-scope proposal. You know the price before we build a thing.
Your site goes live, your AI starts answering, and we keep tuning both as your business grows.
Proof
Plenty of agencies talk about AI. We build and operate it — our own products run on the same systems we sell.
iOS app · Live on the App Store
An AI workout tracker: type “bench 225 3x5” and it structures, tracks, and coaches. Built, launched, and operated by Hidden Strata.
View on the App StoreMarketing site
The site behind the app — design, copy, motion, and the legal fine print, all built in-house.
Visit the siteOpen-source AI agent
An AI coach wired into live health data — the same pattern as an AI receptionist wired into your booking calendar.
Read the codeHidden Strata LLC owns and operates RepNotes AI · Inquiries: hello@hiddenstrata.ai
Start here
No forms, no funnels — a plain email, read by the person who will build your system. Your trade, your area, and what's not working is all we need.